Monday, 8 November 2021

[theqoo] [EXCLUSIVE] SM ENTERTAINMENT, ENTERING THE NFT MARKET... POTENTIALLY PICK BLOCKCHAIN PLATFORM "SOLANA"

According to several industry insiders on the 8th, SM Entertainment was revealed to have has an NFT manager in the company and is preparing to enter the NFT market. It is reported that general producer Lee Sooman is also directly involved in the NFT project.

As the first step towards this entry, producer LSM will participate in ‘Breakpoint 2021’, a blockchain conference hosted by Solana on the 9th. He will announce it through a pre-recorded video at 9 a.m. (4 p.m. Korean time) local time in Portugal where the event will be held.

The theme of the presentation was ‘Prosumer Economy and NFT: Moving on to the ‘next level’ of entertainment.” LSM plans to share SM Entertainment's vision for their metaverse and NFT.

[...]

An official familiar with the matter said, "We are not directly collaborating with Solana, but SM Entertainment is preparing to publish an NFT, and we have Solana in mind the most as the underlying blockchain platform."

SM Entertainment has continued to show interest in the metaverse and NFT. Following the application of the metaverse concept to the new girl group ‘AESPA’, they recently announced that they would prepare a metaverse space through its subsidiary ‘Dear U’ and utilize NFT within the space.

[...]


original post: here

1. The art world is all preparing for NFT, entertainment companies will definitely not overlook this, rather they should've been preparing a long time ago

2. Why is everyone doing this?ㅠㅠ Am I getting so old that I can't follow the trend anymore?

3. Whether it's metaverse or bitcoin, I don't understand why they're in such a state of refusal. The global climate is screwed right now, and companies are just busy jumping in anything to make money. I seriously can't understand what kind of situation we're in anymore. Maybe I'm just a small citizen, but these big corporations are just accelerating the collapse of the climate through these bitcoins...

4. We're walking towards Kwangya~

5. As expected, they'd do anything for money

6. SM was always into stuff like thatㅋㅋ I knew they'd be doing thisㅋㅋ

7. Look at how different the responses are compared to HYBEㅋㅋ Is is because HYBE has so many haters?

8. Seeing how well the AR photocards are selling it was just a matter of time before entertainment companies go into this

9. In the end, money drives everything

10. HYBE isn't only creating some metaverse, they're going to use it to sell goods to the fans, so I can understand why they're receiving hate... But nowadays, me too I've been immersed in NFTs, I'm curious to see what's the next thing to be sold on it


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